Boutique Day 2013: Highlights

Boutique Day 2013

On April 13, 2013, Simmons College was transformed into a ballroom, as over 2,000 dresses were displayed for over 400 girls who attended the Belle of the Ball Boutique Day.

The invitation-only event was a daylong parade of beautiful young ladies dressed in equally gorgeous dresses. The enthusiastic volunteers came from the Junior League of Boston, Boston University, as well as other colleges, companies and organizations.

Also on hand as personal shoppers were JAM’N-94.5 morning personality, Ashlee Feldman, FOX-TV25 reporter, Heather Hegedus, The Red Sox Wives, Bruins Ice Girls, Patriots Cheerleaders, and Miss Massachusetts 2012. Along with choosing the perfect gown, the girls received makeup tips, shoes, purses, jewelry and hair tips on the hottest styles from Empire Beauty School of Boston and Gust-O. Volunteer seamstresses were also available to make alterations to ensure each girl fit perfectly into her dream dress.

The 2013 Belle of the Ball was an unbelievable experience for these girls and everyone involved in making their prom dreams come true.

The Sports Holmes Center at Simmons College was transformed into the ultimate prom shopping experience.

Over 2,000 prom gowns were displayed on Boutique Day.

Over 300 volunteers participated in the 9th annual Belle of the Ball.
Students got to choose from a wide variety of jewelry to complete their outfit


Empire Beauty School, Gust-O, and Lords & Ladies were on site for hair and make-up
The Bruins Ice Girls volunteered at Boutique Day as personal shoppers
Once finding the perfect gown, Alicia Kathryn Photo Design was on site to take their picture
Students left with a prom gown, shoes, handbags, jewelry, and a goodie bag.

Here are a few of the comments about the day:

From 2013 participants:

“This was the best experience, I feel like a princess! I couldn’t be any more grateful”

“I absolutely adore my dress. Thank you so much for all of the help. This is fantastic!”

“I enjoyed this experience a lot, and actually ended up choosing a dress that was donated by my personal shopper!”


From volunteers

“It was a great program, so amazing to see so many generous donors, wonderful volunteers and happy shoppers. I feel honored to be able to be part of such an amazing event. Great atmosphere and music. The attention to detail was apparent.” – Diane Salmonsen

“I LOVED IT. IT is well organized. People are treated with such dignity and respect. I know the people I helped left with beautiful dresses, shoes, pockets, jewelry and a few inches taller just knowing how beautiful they were going to feel on their special day.” – Kathy Bishop

“Such a blessing and a rewarding experience to see the sparkle in these young girls lives. The best part was realizing that I helped to make that happen. So many happy years shed definitely an experience I will never forget. Thank you for this wonderful opportunity!” – JoJo Kindeur